You Don't Really Want a Drill
(And What That Means for Your Business)
Nobody bought a drill because they wanted a drill.
They bought a drill because they needed to make a hole.
And here's the thing: a business doesn't need a website because it wants a website.
It needs a website because it wants more customers.
Let's think about that for a moment. If you run a small business, you probably don't dream of having a website just for the sake of having a website. What you actually want is for people to find your services, understand what you offer, and contact you. The website is just the tool.
The Problem With Hosting Your Own Website
When you're running a small business, your focus should be on what you do best—whether that's offering services, selling products, or helping your customers solve problems. Instead, too many business owners find themselves tangled up in the technical side of things.
Having your own website can feel like buying a drill you don't know how to use. There's design, development, hosting, and content updates, and domain renewals. It can get complicated and technical.
Yes, you can hire someone to create your website and host it for you. But it can get pretty expensive in the long term.
The result? Websites that are outdated, slow, and neglected. Or worse—potential customers never find your business online in the first place.
What Businesses Actually Need
Your customers don't care about your hosting provider. They don't care if you're managing your own servers or which CMS you're using. What they care about is finding you, understanding what you offer, and being able to trust you with their money or time!
All you need is a clear, modern website that looks good, loads quickly, and works well on your customers' devices.
That's it. That's the hole you need.
Enter Fiji Tyme.app
We've built Fiji Tyme to fill this exact need. You get a modern, effective website that helps your business reach more people. We handle everything else.
With your site on Fiji Tyme, you get:
- A beautiful and functional website — ready fast
- Effortless updates - we handle content updates for you
- Higher customer reach
The Real Win
When you get a Fiji Tyme site, you're not paying for a website.
You're paying to focus on what actually matters—growing your business and reaching more customers.
So, next time you think about needing a website for your business, remember: you don't want the drill. You just need the hole. So make the right investment!